Al in a day’s work

Creative Director and Designer

Building brand systems, creative studios and the teams that run them. Moving between leading and making as the work needs, across brand, marketing, UX and motion.

For nine years I called Firewood home, starting as its third creative hire in San Francisco and working my way up to Executive Creative Director. By the end, I was co-leading creative on the global Google account, with more than 120 creatives working embedded across Google's teams.

The project I'm proudest of is the YouTube Crew. It started as a small team embedded with YouTube, which I personally led and helped grow into a global studio of more than 200 people, including 50+ creatives, turning out 1,000+ projects a year in over 60 markets.

These days I'm designing keynotes, brands and motion for Salesforce, startups and agencies, and enjoying being hands-on again.

What can I help you build?

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Clients + Brands